No-Fault Divorce Essay Example | Topics and Well Written Essays - 1250 words

No-Fault Divorce - Essay Example In the first decade of this century the grown of divorce rates has reached almost epidemic proportions in the United States with as many as 12 million divorces registered over the 1990s which is the highest the developed world (Williams, 2000). Consequently, a number of experts view no-fault divorce as one of the key contributors to the increasingly high divorce rates in the US. Even brief analysis of the no-fault legislation and specifics of divorce granted under it suggests that such belief relies on solid evidence and might be absolutely correct: no-fault laws in their current form must be revised on the basis of sociological and legal experience that has been accumulated over the last three decades. The concept of no-fault divorce does not require demonstration of any proofs or evidences of wrong-doing to dissolve a marriage. The first state to adopt no-fault laws was California where they came in force on January 1, 1970. The example of California was soon followed by other states that implemented similar legislation. Prior to that, the procedure for obtaining a divorce involved mandatory provision of evidences demonstrating fault of one of the spouses. Requirements to the nature of such evidences were strict too. It was not sufficient to make a mere statement of not loving the spouse: only a proved case of committed adultery, wrongdoing, abandonment or other serious guilt qualified as a valid reason for divorce. At the same time, the spouse who preferred to save marriage had most instruments to do so. Therefore, it was up to the judge to weigh all evidences provided by both sides to the marriage, and often the decision regarding granting divorce was negative (Baskerville, 200 0). The sophisticated divorce procedure forced many couples who did not commit any act sufficient for the court to grant divorce seek for the way to bypass it. This resulted in numerous tricks and legal fictions invented by lawyers to satisfy the needs of such couples. For the most part, these tricks were based on false testimonies. This tendency produced highly negative response from the legal community with numerous judges and lawyers arguing against the excessively strict divorce procedure. The key concern was that such increase of perjury cases occurrence might undermine the reputation and integrity of the US system of justice. Advocates of a simplified divorce procedure claimed that adoption of no-fault laws was a better choice than forcing spouses continue living together or making perjury (Friedman, 2002). Although the no-fault legislation apparently simplified the divorce procedure, there has recently been a considerable movement for revocation of no-fault laws in the United States. Several key problems are associated with the concept of no-fault divorce. Firstly, the initial objective pursued by authors and advocates of no-fault laws was to facilitate dissolution of marriage by mutual consent of both spouses. However, it turned out that in most cases mutual consent was not in place and the new procedure enabled any party to the marriage to dissolve it without the other party's agreement. Thus, according to some estimates four out of five no-fault divorces were unilateral with only one of the spouses insisting on ending the marriage (Baskerville, 20

The theatre works of Orson Welles Essay Example for Free

The theatre works of Orson Welles Essay George Orson Welles became known as an American actor who is also into radio, motion picture and theatrical producer. He was born Kenosha, Wisconsin on May 6, 1915. He finished his high school in Woodstock, Illinois and began his acting career with the Gate Theatre in Dublin, Ireland, in 1931. Two years later he toured the United States with Katherine Cornell and in 1937 founded the Mercury Theatre, the same year producing actors in modern-dressed version of Shakespeare’s Julius Caesar. Among his other stage production were Christopher Marlowe’s Dr. Faustus (1937) in which he played the title role and Thomas Dekker’s â€Å"The Shoemaker’s Holiday†. Welles made Mercury text recording of Shakespeare’s plays, at the same time producing radio broadcasts. The War of the Worlds, broadcast in 1938, a fictionalized narrative of the invasion of earth by creatures from other planets, is said to have created panic in the New York Metropolitan area because of its realism, although there has been some misgivings recently on the account of write-ups that there was real panic leading people to vacate the area. In 1940, Welles began his motion picture career as producer, writer, director, and actor. His most notable motion picture, which has received current acclaim as the Hollywood’s most important work to have produced, was Welles’s Citizen Kane, released in 1941. Other more prominent works includes The Magnificent Ambersons (1942), Journey into Fear (1942), Macbeth (1947), Moby Dick (1956), and Compulsion (1959). He made a documentary film in Latin America. II. Discussion A. The Issue of Politics on Welles’ Life and Works During the early years of Mercury Wonder Show, Welles took to the task of bringing travelling shows, performing before military troops during the war years. His initial performances were relegated to performing comedy shows and showcasing his abilities for magic tricks. As the broadcasting of this show became regularly heard by troops at camps while being deployed abroad, and as the war dragged on, Welles started to incorporate political issues by using war themes. The show however, had to be dropped because of its unpopularity, failing miserably on public ratings. The New York Post took Welles as one of its writers where he began to take political issues to the fore. He often considered subjects that were bordering on the controversial that had come to illustrate Welles’ works whether it be in print, radio broadcast or films. The chief problem however, for Welles and for those who employ his talent, the focus would end up in politics instead of strictly adhering to the project’s original format. The New York Post work for instance, had wanted to cash in on the saleability of Hollywood gossips to boost sales for its newspaper. The character and presence of Welles was to bring a different flavour to the columns’ set-up. This brought him constantly at odds with producers who would not gamble their financial investments on his works that catered more on his personal political passions that went for most of his lifetime unappreciated by co-workers in Hollywood. He later lost his writing space at the New York Post. Undaunted, Welles continued to take up serious political issues on air through his radio broadcast Commentaries. He would often pick up relevant issues of the time, usually speaking up to question (or ‘attack’) the validity and morality of actions and decisions done by a single individual, company, or political government. Political matters taken up in this program includes: †¢ Bikini Atomic Test – was on his radio program that questioned the validity of the government’s action of test explosions. His opinion was supposed to mirror the fears and anxieties of the public towards its safety for such undertakings. †¢ Affidavit of Isaac Woodward – the case concerning Isaac Woodard was not readily revealed, but Orson Welles made extensive efforts to expose the injustice done against Woodard. His was a case of police brutality and prejudice against blacks. South Carolina’s authorities were indicated to have grossly violated the rights of Woodard, who had been severely beaten by a police officer that left him blind for the rest of his life along with partial amnesia. The plight of this former bemedalled Naval war veteran of the 2nd World War, created a national outrage, owing largely to the works of Welles. (â€Å"1946 Orson Welles Commentaries†) B. Film The films of Orson Welles, finished or unfinished, is gaining considerable attention. This was not so during his time, wherein his unrelenting manner of insisting his way of doing his project alienated him from the major players of the studio by which he worked for, who happen to gain much control of Hollywood’s world (â€Å"Orson Welles†). Welles however, gave Hollywood two major innovative films: †¢ Touch of Evil Welles was keenly involved in upholding other Civil Rights issues. But twelve years after the outcome of Woodard issue, Welles worked on the film ‘Touch of Evil’. Its story was heavily motivated out from the Woodard case. Chiefly because of his active support for the Woodard case, Welles formed and later revealed his unconventional perspective towards the police work in general. Welles recognized the difficulty of a policeman’s predicament in fulfilling his profession. However, he redirected the focus and common view of the public, by saying that the main task of a police officer is to defend the law abiding citizen, and not to be fixated with pursuing criminals. This became the very basis in Welles’ Touch of Evil. †¢ Citizen Kane (1941) Now considered by many new filmmakers with great respect, Citizen Kane both established and destabilized Welles’ reputation. By creating citizen Kane, he also recreated Hollywood’s system of presenting its movies. Whereas, main actors and actresses commonly cause the stir among films projects, Welles was the first to put the director, Welles’ himself, into the limelight. Moreover, he had been given much freedom and control over the making and editing of the film (McAbee, â€Å"Orson Welles: Martyr of the Underground†). The story revolves on solving the meaning of the word â€Å"Rosebud† uttered by a newspaper tycoon, Charles Foster Kane before his death. Kane’s life was initially impassioned with idealism upon his entrance into the publishing business, but gradually waned off and replaced by a lifetime callous pursuit of power. The manner of unfolding the story is done by going backwards, as the reporters tries to solve the mystery of the dying man’s last words. The theme is heavily derived from the life of real newspaper magnate William Randolph Hearst, although Welles’ own life is also incorporated in the story. It was widely believed to be intended to deride of Hearst’s ruthless exploitation. Hosting lavish parties in one of his many luxurious homes, Hollywood celebrities were welcomed, for as long as they were said to divulge juicy information that could be printed in his newspaper and help keep boosting sales. This kind of abuse of power and influence was the sorts of thing that an Orson Welles would not let pass, unscathed. Known for condemning any forms of oppression or unfairness, Citizen Kane was Welles’ medium to hit upon a ruthless system of greed that has eaten up the idealistic spirit of Americans in general. The movie expectedly earned the ire of Hearst, who used his every clout to bring Welles down, and could partially be held responsible for Welles downfall. The release of Citizen Kane made Welles’ a sensation in ‘moviedom’, but Welles’ unstable directorial career was no match for a man of status such as Hearst’s whose influence and wealth blocked every progress of Welles in the field of filmmaking (Epstein Lennon, 1997). III. Conclusion Some strongly believed, along with Welles himself, of him being of outstanding ability. But there are those who debate upon the validity of Welles’ genius. Although he became well-known, his career and works were far from being fulfilling. In truth, he failed to see his efforts of being truly appreciated. While it is common and vogue to see today’s celebrities standing up for political, social or environmental cause, Welles was already way ahead of his time fighting mainly for civil rights for most of his adult life. He recognized the power wielded by the media and used it to advance the issues which he sought to find justice. He did succeed in getting public attention. Some of those attentions though, were naturally hostile to his cause mainly because they were the object of his complaints. He was not also lacking of people within his own field of work, wherein he had a run-in which had dearly hurt his career. The many works which he left unfinished were alleged to be indications of having a lack of focus towards his career or worse, of being undisciplined. But one cannot say that Orson Welles lacked a focus in his life, for he was truly zealous about going against any forms of oppression. Whether it is social injustice towards women, racial prejudice against men of colour, or expression of personal faith, Welles was sure to take it up personally, not even minding if it would cost him financially. It is within in this context in which sets him apart. The number of projects which he left unfinished may have earned him ill-refute and tainted his brilliance. But many geniuses were left un-applauded by their generation. Besides the social and political relevance of his objections, Welles talent for his craft could not be forever hidden in the vaults of movie history. His major works, Citizen Kane is now being hailed as besting all other works of all time (â€Å"Critics’ Top Ten Poll†). Another work, Touch of Evil, is not far from the number one list. There may had been some considerable projects that he failed to deliver, a sorry state to have missed what could have been another significant contribution to the field of filmmaking. But a more sorry state is the public’s failing miserably to deliver during Welles’ time, the recognition and applause that was due him. Man, has sorely lost another opportunity to give a reward on time for one of its own geniuses. References: â€Å"Orson Welles†. Reel Classics. 2008. December 21, 2008, p. 1 http://www. reelclassics. com/Actors/Welles/welles. htm â€Å"1946 Orson Welles Commentaries†. Internet Archive. 2001. December 21, 2008 http://www. archive. org/details/1946OrsonWellesCommentaries McAbee, Sam. â€Å"Orson Welles: Martyr of the Underground†. December 21, 2008 http://5mtl. com/ft/orson%20welles2. htm Epstein, Michael and Thomas Lennon. â€Å"The Battle Over Citizen Kane†. The American Experience. 1997. December 21, 2008 http://www. pbs. org/wgbh/amex/kane2/kane2ts. html â€Å"Director’s Top Ten Poll†. British Film Institute. 2007. December 21, 2008 http://www. bfi. org. uk/sightandsound/topten/poll/critics. html

Devil on the Cross by Ngugi wa Thiong’o Essays -- African Authors Ken

Devil on the Cross was written by Ngugi while he was imprisoned. He was held without trail by a government that tried to silence him. The out come was a book that was â€Å"One of the century’s greatest novels† by the Tribune. In the following passages I plan to explain the meaning of four characters that are affected by capital class. The speaker of the passage â€Å"She sat down on a box†¦Ã¢â‚¬  is the gorgeous protagonist; Jacinta Wariinga. Jacinta Wariinga is a young beautiful black woman who easily stops â€Å"men in their tracks.† She is like Thanksgiving dinner, a feast for the eyes. Jacinta moves with grace when she is without self-conscious. Underneath all her beauty, she is a suicidal person who hates her blackness. Jacinta truly hates her blackness because she uses â€Å"skin-lightening creams.† The skin-lightening cream rejects her skin color because the cream knows â€Å"that which is born black can never be white†. She clearly suffers from Cultural Imperialism. Cultural Imperialism has wiped out the music, culture and art many. The military has taken over lands for their own personal use, economic stability can not be reached between classes because the gap between the rich and poor has increased and political power is the only thing of importance. The people are of no impo rtance because if they were better living conditions and necessary items would be more accessible. Jacintas’ color coated thinking has led her to believe â€Å"that her appearance [is] the root cause of all her problems.† Jacinta analysis’s her many problems with a small mirror. Jacinta is using a small mirror for petty problems when she needs to be using a mirror like the one in my room, 7feet tall by 5 feet wide. With that mirror she can examine all the cultural imperialism flaws and not just her materialistic problems. The small mirror depicts her problems to be petty. If Jacinta truly wanted to analyze all of her problems she should a use a mirror like the one in my room, 5’ by 7’, she can clearly notice all of her flaws. Ngugi, clearly tried to show that her problems are petty because the size of the mirror. The speaker of the passage â€Å"Have I been on the road all this time†¦Ã¢â‚¬  is Robin Mwaura the â€Å"rapper.† Robin Mwaura is a false artist. He is a trickster, a con artist, in today’s society Robin Mwaura would is considered a rapper, a great one at that. Mwaura would be an excellent rapper because h... ...He thinks he does, but in reality he doesn’t. Professor Gatuirira is trying to create a lie, but he doesn’t know he is. Music can create art â€Å"for many human voices† when it is true. The art the professor is trying to create is false. It is a cross over from American culture to African culture. He has â€Å"yet found the tune† because it is all white wash. Nothing that the professor studies to create his national anthem is relevant to his current situation. Even though he thinks it is right to create a national anthem, there is a flipside to this. That reality that the professor fails to see includes factions and class struggle. Africa is plagued by gender and sexism. It makes it difficulty for women to find jobs. The exploitation of middle and lower class by the upper class is selfishness. The selfishness leads to high corruption because everyone is trying to get rich. Nothing of what the professor wants the people to sing is true. Devil on the Cross shows the affects of the capital class. The age of Enlightenment dealt with reason and progress. Where the capital class tries to roadblock the ideas of the age of Enlightenment, it is up to the people to pick up the ball and succeed!

A Case Study of the English Language Center :: Research Papers

A Case Study of the English Language Center Three blocks away from the hustle of Market Street, the main thoroughfare of Drexel University's campus, an unassuming building nestles in a quiet neighborhood. The street, lined with narrow sidewalks and trees, gives one a feeling of coziness and safety. Other than the faint sounds of city traffic, tranquility presides over this neighborhood scene. At 229 North 33rd Street stands a long, rectangular, light-colored brick building two stories high. The low green shrubs at the edge of the building and the grassy areas spotted with trees to either side of the entrance give one the sense that this building belongs to the "neighborhood." Looking up at its facade, one would not think that inside this modest structure lies a microscopic view of the world as it could be in the next millennium-a world where countries from all corners of the globe come together in harmony, a non-politicized world where borders, political divisions separating ethnic groups, dissolve and give rise toboundar ies, permeable areas that encourage the acknowledgement of and mutual respect for linguistic and cultural diversity. What is this place? Who are the inhabitants? Walking up the entranceway steps lined with black iron railings, one immediately encounters an outer glass door inscribed with the outline of an umbrella-shaped image encasing the letters AAIEP. Above the umbrella stand the words "American Association for International English Programs (AAIEP)" and underneath, "English Language Center, Foreign Language Center, and ESL Writing Center." These words only begin to frame what goes on inside this building. On the other side of the entranceway lies a safe haven--a place where people from around the globe to come together to learn English, a place where words are transformed into language. But more goes on at 229 North 33rd Street than just the learning of English in the traditional sense of learning a language or the teaching of specific skills: reading, writing, listening, and speaking. At Drexel's English Language Center (ELC), students learn about American culture as well. While knowledge of vocabulary, syntax, and grammar serve to enhance one's linguistic ability, they do not necessarily promote communicative competence or the appropriate use of language in situations of everyday life. Because the rules and norms of language cannot be separated from culture, developing communicative competence "enables a student to use a language for a wide range of social and expressive purposes" (Schiffrin 323).

Introduction to Object Oriented Programming

Computer Programming 2 Programming Paradigm Procedural Programming ? ? style of programming in which the programming task is broken down into a series of operations (called procedures) applied to data (or data structures) C and Pascal Object-Oriented Programming ? ? ? extension of procedural programming breaks down a programming task into a series of interactions among different entities or objects Java, C++, and Smalltalk Introduction to OOP * Property of STI Page 1 of 15 Computer Programming 2 Object-Oriented Programming type of programming in which programmers define not only the data structures, but also the ypes of operations (methods) that can be applied to the data structure enables programmers to create modules that do not need to be changed when a new type of object is added most widely used paradigm instead of focusing on what the system has to do, focus on: ? what objects the system contains ? how they interact towards solving the programming problem Introduction to OOP * Property of STI Page 2 of 15 1 _________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ _________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ Computer Programming 2 Object-Oriented Programming Illustration of OOP Introduction to OOP * Property of STI Page 3 of 15 Computer Programming 2 Object-Oriented Programming Advantages of OOP over conventional approaches: ? It provides a clear modular structure for programs which makes it good for defining abstract data types where implementation details are hidden and the unit has a clearly efined interface. ? It makes it easy to maintain and modify existing code as new objects can be created with small differences from existing ones. ? It provides a good framework for code libraries where supplied software components can be easily adapted and modified by the programmer. This is particularly useful for developing graphical user interfaces. Introduction to OOP * Property of STI Page 4 of 15 3 __________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ __________________ 4 __________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ Computer Programming 2 Object-Oriented Programming Key OOP concepts: ? Objects ? Classes ? Abstraction ? Inheritance ? Encapsulation ? Polymorphism Introduction to OOP * Property of STI Page 5 of 15 Comput er Programming 2 Objects and Classes Objects ? ? represent â€Å"things† from the real world made up of †¢ attributes – characteristics that define an object methods – self-contained block of program code similar to procedure ? example: †¢ a car’s attributes are make, model, year, and purchase price †¢ a car’s methods are forward and backward Classes ? ? ? ? term that describes a group or collection of objects with common properties define a type of object specifies methods and data that type of object has example: †¢ Employee †¢ Car Introduction to OOP * Property of STI Page 6 of 15 5 _________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ __________________ 6 _________________ ___________________ ___________________ ___________________ ___________________ _______ ____________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ Computer Programming 2 Abstraction allows a programmer to hide all but the relevant information (to the problem at hand) about an object in order to reduce complexity and increase efficiency closely related to encapsulation and information hiding Introduction to OOP * Property of STI Page 7 of 15 Computer Programming 2 Encapsulation refers to the hiding of data (attributes) and ethods within an object protects an object’s data from corruption protects the object’s data from arbitrary and unintended use hides the details of an object’s internal implementation from the users of an object separates how an object behaves from how it is implemented easier to modify programs since one object type is modified at a time Introduction to OOP * Property of STI Page 8 of 15 7 __________________ ___________________ ___________________ _________ __________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ __________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ Computer Programming 2 Encapsulation Illustration of Encapsulation Change Address Change Name View Name Enroll in a Course Name Address Course GPA Drop a Course View GPA Introduction to OOP * Property of STI Page 9 of 15 Computer Programming 2 Inheritance the process by which objects can acquire (inherit) the properties of objects of other class provides reusability, like adding additional eatures to an existing class without modifying it Introduction to OOP * Property of STI Page 10 of 15 9 _________________ ___________________ ___________________ ___________________ ____________ _______ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ 10 ________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ Computer Programming 2 Inheritance getName() etID() Name Student ID setName() setID() Student Introduction to OOP * Property of STI Page 11 of 15 Computer Programming 2 Polymorphism refers to the ability to process objects differently depending on their data type or class the ability to redefine methods for derived classes request for an operation can be made without knowing which specific method should be invoked Introduction to OOP * Property of STI Page 12 of 15 11 _________________ ___________________ ___________________ ___________________ ___________________ ___________________ __________________ _ ___________________ ___________________ ___________________ __________________ ___________________ 12 _________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ Computer Programming 2 Polymorphism Illustration of Polymorphism Student Application Form s. isRegistered() Car c. isRegistered() Introduction to OOP * Property of STI Page 13 of 15 Computer Programming 2 Abstract Classes class that is not used to create (instantiate) objects designed to act as a base class (to be inherited by other classes) esign concept in program development and provides a base upon which other classes are built can only specify members that should be implemented by all inheriting classes Introduction to OOP * Property of STI Page 14 of 15 13 ________________ ___________________ ___________________ ___________________ _________ __________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ 14 ________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ __________________ ___________________ ___________________ ___________________ Computer Programming 2 Interfaces allow you to create definitions for component interaction provide another way of implementing polymorphism specify methods that a component must implement without actually specifying how the method is implemented Introduction to OOP * Property of STI Page 15 of 15 15 _________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________ ___________________

Free Essays on Early, Midle And Late Childhood Development

Early, Middle and Late Childhood Early, Middle, and Late Childhood development are three stages in childhood development. During each of these three stages children are experiencing physical and cognitive changes. Early Childhood Physical Development: The brain during early childhood is one of the most important development stages. Through Myelination the nerve cells are covered and insolated with a layer of fat cells, which increases the speed that information travels through the nervous system. Myelination is responsible for the hand-eye coordination and the focusing of attention. Running, playing and drawing are also a major part of early child hood in that it helps build the child’s motor development. Such activities such as running, hopping, jumping and climbing on the lower monkey bars help to build gross motor skill. While the â€Å"outdoor† games can increase the gross motor skills, â€Å"indoor† activities such as drawing, cutting and building blocks will help to build the child’s fine motor skills. Another important factor in physical development in early child hood is nutrition. What children eat or don’t eat enough of is critical to their development. Good eating habit in a child is a learned behavior and is mainly in the hands of the parents and child care providers. Proper nutrition helps to insure the maximum growth of the skeleton, body shape and for health. Poor nutrition is linked to illness and even obesity. Obesity is mainly caused by rewarding a child with food and even feeling that you need to prove your love with food. According to me, the most dangerous habit a parent or guardian can do is reward a child’s good behavior with treats. A child’s Basal metabolism rate (BMR) is also important, in which it is the minimum amount of energy used in a resting state. Early Childhood Cognitive Development: Piaget has two preoperational stage theories: symbolic function substage and intuitive thought substage. ... Free Essays on Early, Midle And Late Childhood Development Free Essays on Early, Midle And Late Childhood Development Early, Middle and Late Childhood Early, Middle, and Late Childhood development are three stages in childhood development. During each of these three stages children are experiencing physical and cognitive changes. Early Childhood Physical Development: The brain during early childhood is one of the most important development stages. Through Myelination the nerve cells are covered and insolated with a layer of fat cells, which increases the speed that information travels through the nervous system. Myelination is responsible for the hand-eye coordination and the focusing of attention. Running, playing and drawing are also a major part of early child hood in that it helps build the child’s motor development. Such activities such as running, hopping, jumping and climbing on the lower monkey bars help to build gross motor skill. While the â€Å"outdoor† games can increase the gross motor skills, â€Å"indoor† activities such as drawing, cutting and building blocks will help to build the child’s fine motor skills. Another important factor in physical development in early child hood is nutrition. What children eat or don’t eat enough of is critical to their development. Good eating habit in a child is a learned behavior and is mainly in the hands of the parents and child care providers. Proper nutrition helps to insure the maximum growth of the skeleton, body shape and for health. Poor nutrition is linked to illness and even obesity. Obesity is mainly caused by rewarding a child with food and even feeling that you need to prove your love with food. According to me, the most dangerous habit a parent or guardian can do is reward a child’s good behavior with treats. A child’s Basal metabolism rate (BMR) is also important, in which it is the minimum amount of energy used in a resting state. Early Childhood Cognitive Development: Piaget has two preoperational stage theories: symbolic function substage and intuitive thought substage. ...

How To Choose an Immigration Lawyer

How To Choose an Immigration Lawyer Theres a fair bit of paperwork to get done during the immigration process, and you may feel overwhelmed when you first sit down to prepare your immigration forms. You might begin to wonder if you need to hire an immigration lawyer to manage the process. However, if your case is fairly straightforward, you should be able to manage things on your own. There are good reasons, though, to hire an immigration lawyer to handle your case. If you run into a snag partway through the process, you might need legal assistance to work through the issue. If your immigration situation is complicated, or if you simply dont have the time or confidence to prepare the forms yourself, you might benefit from the help of an immigration lawyer. If youre going to hire an immigration lawyer, you need to do your homework. A good lawyer can be worth his or her weight in gold, while a poor one may just add to your problems. Here are 5 tips to keep in mind during your search. Get references. Ask family, friends or colleagues if they know any immigration lawyers. Even if they havent been through immigration themselves, they may be able to connect you with someone they know who has retained the services of an immigration lawyer. People are quick to recommend a good lawyer and even quicker to name a poor one, which can be a great help when youre beginning your search. Search AILA. Search for a lawyer on the American Immigration Lawyers Association (AILA) website. AILA is a national association of lawyers and attorneys who teach and practice immigration law, so you can be reasonably certain youre dealing with someone who understands immigration law and policies. If youre starting your research from scratch, you can search for a lawyer in your area. If youve been given the names of a few lawyers, you can look them up to see if they are members. While membership in AILA is not a requirement to practice immigration law, membership can be a good indication of a lawyers level of commitment to the practice. Interview your short list. Interview potential lawyers to find one who matches your needs. Ask them if they have any experience with your type of case. Immigration law is a huge specialty, so youll want a lawyer who is familiar with your type of case. If the lawyers provide client references, use the contacts to get a better understanding of the lawyers work styles. Compare fee schedules. Some lawyers bill by the hour while others charge a flat fee. Ask if there might be additional costs such as postage, courier fees or long distance charges. Check credentials. When youre sure youve found a lawyer you feel comfortable with, theres only one thing left to do before you sign a contract for services. Contact your local state bar to find out if your lawyer is licensed and in good standing, and if he or she has ever been subject to disciplinary action.

Eliminating Superfluous Phrases

Eliminating Superfluous Phrases Eliminating Superfluous Phrases Eliminating Superfluous Phrases By Catherine Osborn In classes I have taught, students lean towards using phrases that they think make them â€Å"sound smarter† but end up making their work wordy and clunky. By streamlining your sentences and cutting out a few phrases, you can communicate your point much more effectively. For example, here is a list of some that crop up frequently: â€Å"Needless to say†¦Ã¢â‚¬  If it’s so needless to say, then why are you saying it? â€Å"It goes without saying†¦Ã¢â‚¬  Same problem here; easier to get right to your point â€Å"For all intents and purposes†¦Ã¢â‚¬  Again, this could easily be cut and your sentence would begin with exactly what you intend to say. â€Å"In light of the fact that†¦Ã¢â‚¬  You could easily just say â€Å"Since†¦Ã¢â‚¬  Clear concise writing applies to all genres and helps your audience understand your point without being bogged down. Here are some quotations from newspapers that illustrate the cumbersome use of those phrases: Payne, who turns 70 in October, will be succeeded by Fred Ridley, 65, a former U.S. Amateur champion and U.S. Golf Association president who has served as chair of Augusta National’s competition committee. The change becomes effective Oct. 16, although for all intents and purposes, Ridley is now in charge, taking over a vital leadership role in golf at a time of transition and challenge for the game throughout the world. USA Today It goes without saying that Democrats would view President Trumps North Korean negotiations quite differently than Republicans, but I was honestly surprised by the strong negative reaction of Trump critics on the right. USA Today Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Writing Basics category, check our popular posts, or choose a related post below:Dialogue Dos and Don'ts8 Proofreading Tips And Techniques150 Foreign Expressions to Inspire You

The United States as an Empire Research Paper Example | Topics and Well Written Essays - 2500 words

The United States as an Empire - Research Paper Example An empire is defined as an extensive group of countries under the umbrella of a single supreme authority and mainly controlled by an emperor or an empress. An empire exercises control and influence over an expanded territory beyond its original boundaries while maintaining military posts or bases throughout the world. To maintain the control, an empire conducts wars of aggression on foreign lands and goes to an extent of offering protection to other countries as well. As a way of serving the less fortunate people from other countries, an empire accepts them into its realm as unskilled laborers. The United States is well endowed with powers that do not match any other nation. The absence of serious threats to the American security that gives the United States control over foreign policy choices. Lack of military threat gives the U.S opportunities for global outreach. The military capabilities enable the U.S to support its outreach ends. The U.S military has never been challenged by an y country. For instance, in the year 2012, the U.S military spending was bigger than any other spending of other influential military powers like China, Russia, the United Kingdom, Japan, France, Saudi Arabia, India, Germany, Italy, and Brazil all combined. This is why the U.S dominates military globally, keeping international deployment at the present level, and tackling international missions successfully (Buzan 2004, p.9). Even before the Americans were free, they already had intimations of greatness. The French and the Indian War demonstrated that the U.S forces were of significant size as per the eighteenth century standards, especially their armies on the North American continent. The Anglo-American victory determined their western boundaries and further gave them the confidence of rendering superpowers over other governments.

Madrid Essay Example | Topics and Well Written Essays - 2500 words

Madrid - Essay Example Despite the exponential growth of Madrid as a global city in the world, there exist severe social issues such as social inequality, socio-economic distinction, unemployment, educational differences and gender discrimination etc. The extent of social inequities and uneven development in Madrid is depicted by high suicide rate. Men attempt and commit suicide at a rate higher than women in the city. According to a survey conducted in 1996-97, there were 135 people who committed suicide in which 105 were men and 30 were women.4 In the year 2005, the number of men and women who committed suicide rose significantly to 1,585 and 642 respectively.5 The mortality rate between men and women are different. The differences in suicide rate among men and women can also be explained with the help of distinctions in educational level and socio economic conditions. Out of all the men committing suicide in Madrid, about 63% of men belonged to lower secondary education group. This rate is slightly high er in women, which is 73% at the same educational level. 6 It shows that women at lower education level confront with suicide risk more than men. Suicide rate in men decreases due to increase in the socio-economic well being. This is not the case with women. Surveys show a high level of inequities in Madrid in education etc as compared to the other countries. 7 Mental illness is also a factor leading to suicide which is highly suffered by people having lower socio-economic position in the society. Use of drugs in Madrid is also deeply concerned with the educational level. Drug addiction among women is higher than men. There are serious social inequalities in Madrid with respect to income, education, social status etc that lead to high suicide rates. The lower socio-economic level of people who are attempting suicide reveals the fact of social inequality in the city. As men are more involved with socio-economic activities, this inequality affects the mental attitude of men more than women and thus men have a greater tendency to commit suicide. The concerned authorities have now become more active in removing the inequalities and social gaps among people to decrease the rate of suicides.8 The Madrid city has high social inequalities and issues as compared to other big cities like Paris, New York, Tokyo and London etc. The differences in social and economic status play a vital role in fostering these inequalities among people leading to social issues. People of lower economic level have significant social issues and it is the greatest factor that forces them to take a step like suicide. It is imperative for the government to minimize the existing gaps between citizens in Madrid so as to make the city compete with other global cities more effectively. Women are seriously deprived of their rights not only in Madrid but in whole Spain. In response of this inequality, a movement started in 60's to defend the rights of women called equality feminism.9 There still exists gender discrimination in Madrid with respect to the social and econom

Stop Online Piracy Act (SOPA) Research Paper Example | Topics and Well Written Essays - 1250 words - 1

Stop Online Piracy Act (SOPA) - Research Paper Example t services from carrying out business with the offending websites and search engines links to sites, and court orders demanding suppliers on the Internet to disallow accessing sites. The bill would expand the criminal law to consist of the unauthorized transmission of copyrighted material, setting a maximum penalty of 5 years imprisonment2. The bill has grave implications for the current structure of the Internet in every sense as it allows the Justice Department and the owners of intellectual property, obtain court orders against those sites or services that allow or facilitate the infringement of alleged copyright, including: The bill declares a criminal offense to unauthorized radio broadcast or other distribution of copyrighted content with the punishing of the guilty with the maximum penalty of imprisonment for a term of 5 years. At the same time immunity from prosecution vested all Internet companies that voluntarily and on their own initiative took any action against the online service, dealing with the spread of protected content, while making these companies liable for damage to their site owners charged with illegal distributing content. Under the bill, any member of a network on the Internet – from service providers, search engines and even the advertisers – in fact, require treatment for any owner to stop providing services to the resource, accused of piracy, and to stop any interaction with them (for example, close the channel, pay for content, suspend the ad contract, to limit the effect of the payment system, delete the site from Google to remove links to the site, completely block a site to visit, to prohibit the payment systems (such as PayPal, Visa, etc.) to make payments in favor of services and so on); otherwise, any of the direct and indirect accused of counterparties site will be regarded as his partner. Under the eyes of this new law, merely to get on your wall a picture, document or video that has a copyright will be considered a

Which are the significant changes we can observe archaeologically Essay

Which are the significant changes we can observe archaeologically between the Late Bronze Age and the Iron Age and when would you place them in absolute chronological terms - Essay Example rich Schliemann excavated Mycenae, with Homer as his guide, uncovering traces of a powerful warrior society—with sites like Tiryns, Gla, and Orchomenos, surrounded by massive walls. Connecting these two civilizations was a series of tablets, written in so-called Linear B, which was translated by Michael Ventris in 1954. It is now clear that mainland Greeks occupied Cnossos, rebuilding it and residing there long enough to recreate the great palatial society. However, after the collapse of Minoa, Mycenaean power declined rapidly; a short time after 1,200 b.c., a series of events occurred which have been hotly contested in Ancient Greek archaeology. What caused the collapse of this great Bronze Age civilization? Some have suggested that it was a natural disaster, such as a volcanic eruption, or even a tidal wave. Others have suggested that invasions and military conquests brought an end to Mycenae. And yet another proposal is that internal revolts destroyed societies too fragile to resist. Answering this question of what happened to Mycenae is essential to answering the larger question of how we differentiate the Late Bronze Age from the Early Iron Age, or, what shall hereafter be called the â€Å"Dark Ages† of Ancient Greece. An examination of the passage of the Bronze Age will require a detailed examination of the vastly profound changes in Greek culture which occurred between 1,200 and 700 b.c. These changes concern a multitude of different aspects of such a culture, including political, religious, artistic, and philosophical changes brought on by the unknown disaster which occurred and launched Ancient Greece into dark times. It would also be instructive, in examining this transition, to look at the speed of recovery; that is, the time it took for Ancient Greece to return to a state of political and cultural stability. In doing so, we will draw a connection between the Early and later portions of the Iron Age: the birth of panhellenism. Nevertheless, it is the

Journey of life Essay Example | Topics and Well Written Essays - 500 words

Journey of life - Essay Example Each family member is supportive of each other’s needs as evidenced by frequent interaction and meeting, communication, and eating together. Ever since I can remember, as a young child, we were taught to respect the older members of the family. Every member can help other one without asking to return the favor. I have therefore been brought up to show love, support, and concern for each family member and as such, the bonds we shared have continued to be strong as all siblings went through the various developmental stages. The relationships that have been established during my lifetime consisted of forming friendships in school and within the neighborhood. My parents have reminded me to choose my friends carefully since some people could make bad influences in one’s life through the activities that are shared and undertaken. Therefore, I learned to be selective of friends who make my life better through sharing productive activities and experiences that enhance learning, knowledge and assist in the development of skills and abilities. The friends developed during school years have become my constant circle of friends whom I get to interact with frequently as we all make memorable events that became basis for productive learning. From the time that I transferred and pursued my studies in the United States, the circle of friends grew larger as it comprised of people from diverse cultural backgrounds. I therefore realized that the wealth of knowledge gained from sharing experiences with diverse pe ople is more enriching and rewarding. For me the school provided the most significant impact in my life, second to my family. So far, school activities have been a positive experience since I was a very young child, until the present times. Academic events include complying with academic project, assignments, group works, joining extra-curricular activities, among others. I realized, early on, that by performing well

Which are the significant changes we can observe archaeologically Essay

Which are the significant changes we can observe archaeologically between the Late Bronze Age and the Iron Age and when would you place them in absolute chronological terms - Essay Example rich Schliemann excavated Mycenae, with Homer as his guide, uncovering traces of a powerful warrior society—with sites like Tiryns, Gla, and Orchomenos, surrounded by massive walls. Connecting these two civilizations was a series of tablets, written in so-called Linear B, which was translated by Michael Ventris in 1954. It is now clear that mainland Greeks occupied Cnossos, rebuilding it and residing there long enough to recreate the great palatial society. However, after the collapse of Minoa, Mycenaean power declined rapidly; a short time after 1,200 b.c., a series of events occurred which have been hotly contested in Ancient Greek archaeology. What caused the collapse of this great Bronze Age civilization? Some have suggested that it was a natural disaster, such as a volcanic eruption, or even a tidal wave. Others have suggested that invasions and military conquests brought an end to Mycenae. And yet another proposal is that internal revolts destroyed societies too fragile to resist. Answering this question of what happened to Mycenae is essential to answering the larger question of how we differentiate the Late Bronze Age from the Early Iron Age, or, what shall hereafter be called the â€Å"Dark Ages† of Ancient Greece. An examination of the passage of the Bronze Age will require a detailed examination of the vastly profound changes in Greek culture which occurred between 1,200 and 700 b.c. These changes concern a multitude of different aspects of such a culture, including political, religious, artistic, and philosophical changes brought on by the unknown disaster which occurred and launched Ancient Greece into dark times. It would also be instructive, in examining this transition, to look at the speed of recovery; that is, the time it took for Ancient Greece to return to a state of political and cultural stability. In doing so, we will draw a connection between the Early and later portions of the Iron Age: the birth of panhellenism. Nevertheless, it is the

Ethiopia and Eritrea Research Paper Example | Topics and Well Written Essays - 4250 words

Ethiopia and Eritrea - Research Paper Example After about four decades of enjoyment of its sovereign right, Ethiopia is once more on the verge of permanently becoming a landlocked country. The present governing body of Ethiopia has approved and signed the Algiers Agreement that might make their nation landlocked (Healy & Plaut, 2007). If the opposition, triumphs in the next election or any election afterward, it might officially condemn the Algiers Agreement and insist on a new arrangement that identifies the right of accessing the sea. It is deemed accessing the sea is one of the burning topics that contributed to the achievement of the opposition and the decreasing support of the government in the last election. In this thesis, this paper will argue that Ethiopia has a legal right of accessing the sea as accepted by the regulations of the UN General Assembly of 1950, which was executed accordingly by merging Eritrea to Ethiopia. This paper recognizes the right of self-government along with the independence of the Eritrean citizens. Even though, it recognizes the independence of Eritrea, it also recognizes the sovereign right of accessing the sea by Ethiopia. The legal system that governs the territorial disagreements between Eritrea and Ethiopia is the treaty between UN and Ethiopia. The treaty was also referred to as the agreement between Ethiopia and the Victorious Four Powers of World War II in line with Eritrea, which was merged to Ethiopia, in 1952. The citizens of Eritrea fought for their fate and have become sovereign. Their desires have been accomplished by the blood that they paid during the fight for their independence (Healy & Plaut, 2007). The treaty of the Four Powers and Ethiopia is about the deliberation of the security of East Africa and the rightful need of Ethiopia to access the sea. In reality, the main purpose and objective of the treaty is the right of Ethiopia to access the sea. However, the people who appear to benefit mainly from the treaty are the Eritreans. The basis of any agreement that is meant to resolve the territorial disagreements between Eritrea and Ethiopia should adapt the recommendation of the United Nations General Assembly of 1950, as well as the international law, which gives Ethiopia the right to access the sea. Background The Horn of Africa, which comprises of Ethiopia, Eritrea, Djibouti and Somalia, is approximately three-quarters of a million square miles in the northeast of Africa (Interna tional Group Crisis, 2003). The region borders hundreds of kilometers of the Arabian Sea. It also lies along the southern border of the Gulf of Aden. Ethiopia stands at the center of the Horn of Africa. The country is bordered by Eritrea 912 km, Djibouti 349 km, Somalia 1600 km and Kenya 861 km, as well as Sudan 1606 km. The country shares diverse cultural groups with its neighbors (International Group Crisis, 2003). There is a wide range of ethnic groups living in Ethiopia, Kenya and Sudan. The

Calls for Change in High School Mathematics Essay Example for Free

Calls for Change in High School Mathematics Essay Mathematic educators, parents and students are calling for proper changes in approaches to learning mathematics in high schools. The need to improve learning of mathematics in schools is highly recognized and underlined. Thus, the National Council of Teachers of Mathematics published the Curriculum and Evaluation Standards for School Mathematics that offered recommendations for high school mathematics reform. In addition, the Conference Board of the Mathematical Sciences in their official report ‘The Mathematical Sciences Curriculum K–12: What Is Still Fundamental and What Is Not’ stresses the importance of new topics and techniques in the secondary schools. New approaches should develop new learning techniques that would be discrete from statistics, mathematics, and emphasis on algebra and geometry should be properly re-assessed according to different abilities and needs of students who are taking mathematics course in the secondary school and high school respectively. The need for change and innovation is generally driven by emergence of advanced computing technologies that offers excellent opportunities for school educators to replace manipulative traditional techniques with more complex realistic problem-solving techniques. In its turn, the National Science Board Commission issued a report ‘Educating Americans for the 21st Century’ challenging courses in algebra and pre-calculus and stressing the importance of developing integrated mathematical sciences curriculum in the secondary school. Researchers argue that new curriculum will positively affect students’ achievement outcomes in the secondary and high schools. To make changes more effective teachers are required to understand the advantage of curriculum’s full scope and its consequences; students are required to support the expectations of classroom environment. The Core-Plus Mathematic Project is newly developed curriculum for high school mathematics. Of course, the Core-Plus Mathematic Project or CPMP curriculum is a matter of debates and controversies as not everyone admits the need of high school mathematics reforms. Nonetheless, the CPMP curriculum is worked out with assistance of mathematics education researchers, instructional specialists and classroom teachers. Moreover, the curriculum is shaped by empirical evidence gathered from students and teachers who are willing to participate in field testing. In particular, organization of mathematics curriculum should be interpreted in terms of teaching and assessment recommendations and should follow the standards set in the above-mentioned reports. New mathematics curriculum is a three-year mathematics course for high-school students who are allowed to take the fourth year to prepare for college mathematics. Newly designed curriculum differs from more traditional approaches as new curriculum encourages students’ understanding of mathematics – statistics, probability, algebra, geometry, trigonometry and discrete mathematics. Learning mathematics is developed in focused units that combine fundamental ideas with mathematical habits of mind. It means that new curriculum stresses the need to connect function, data analysis and symmetry with recursive and visual thinking. In contrast to traditional approaches to mathematics, new curriculum emphasizes the role of mathematical modeling and problem-solving instead of simple calculus. Researchers say the primary goal of curriculum improvement is to enhance students’ understanding and comprehension of key mathematical processes and concepts, to enhance student’s ability to use mathematical concepts in real-world problem-solving. Graphic calculators should enhance students’ understanding and abilities to solve authentic problems. Improved instructional materials encourage active teaching and learning processes that will primarily focus on problem situations, abstraction and analysis. Oral and written communication, reasoning with ability to represent, and conceptual understanding are highly appreciated and encouraged. All courses centre on mathematical reasoning and thinking with abilities to develop formal proof. Additional fourth year course will allow to keep students, who prepare for college mathematics, despite whether their undergraduate program is based on calculus. Students interested in mathematics are encouraged to be accelerated into the fourth course year. Today, many researches are focus on identifying whether new curriculum meets its specific goals. In particular, they try to reveal whether the learning outcomes based on new patterns of mathematics learning process differ from outcomes based on more traditional curriculum. During the past eight years researchers conducted various studies to examine mathematical achievement in classroom with CPMP curricula. Research studies have revealed that performance of CPMP students is much better than that of students with traditional interpretation of mathematical representation. It means that problem-solving and recursive thinking appear to be more effective in learning mathematics than simple understanding of key concepts of processes. Further, CPMP students are characterized by higher grade results at the end of the years than students with traditional approach to mathematics. Summing up, recent researches have indicated that CPMP students perform better than students with traditional curriculum. CPMP students are characterized by better abilities to interpret mathematical representation and calculation, to measure conceptual understanding and to recognize the importance of problem-solving. CPMP students are better in probability and statistics, algebraic manipulative skills, etc. Nonetheless, researchers argue that student’s success in college mathematics doesn’t fully depend on CPMP curriculum. Other factors, as, for example, student’s attentiveness, readiness to participate in learning process, self-awareness, classroom environment, play their important role in student’s high school mathematics performance. With guidance from educators, researchers and teachers, curriculum developers will be able to build on stronger patters of student outcomes. References Schoen, H. L. , Hirsch, Ch. R. (2003). Responding to Calls for Change in High School Mathematics: Implications for Collegiate Mathematics. The Mathematical Association of America Monthly, February, pp. 109-123. Available on-line from http://www. jstor. org/stable/3647770 .

Effects of Viral Marketing

Effects of Viral Marketing Viral Marketing 1.1 Viral Marketing These years, the competitions among companies become more and more furious. Song (2004) pointed out that many companies in order to survive even to develop, they try to make good use any way that can help them to enlarge their market share and build a strong brand. The traditional Medias such as television, newspaper, radio and printed Ads were over used in the last decade. This view was supported by Mogg (2006) who believed that using these traditional ways to promote a product or service not longer can stimulate audiences’ passion and urge effectively. Because in some extent, audiences were get used to receive information of these ways, they need something new, need a new â€Å"flavor† of the information they receive (Sally, 2006). The era that customers rely on marketers’ suggestions or advertising to make a purchase decision was gone. Czinkota (2007) argued that only supply the information that you think customers would need is not working, not enough to persuade customers, and can not fulfill their needs and satisfy them. Customers already become smart enough; they do not like to be persuaded by marketers or advertisings in many situations. They prefer to be active in the buying process and use their own knowledge and standards to decide what they need, and what they happy to buy (Grewal, 2008). A strong brand can make customers have faith in a company and its products. This view seems acceptable for Fill (2005) who agreed that building close relationship with customers is vital; companies try their best to pursue the best marketing strategies with the purpose to be strong and profitable. Word of mouth is one of the effective ways for a company to promote its products (Anderson, 1999). Word-of-Mouth (WOM) was described as oral, person-to-person communication between a receiver and a communicator which the receiver perceives as a noncommercial message, regarding a brand, product or service (Haywood, 1989, pp53-66). It can help a company use less money to do the mass promotion. This view was supported by Buttle(1998), he believed that customers are easier to be persuaded through this way as they think it is a noncommercial way. They consider that they are on the active position to receive information and make a buying decision, not be persuaded to do that. With the evolution of technology, and the growth of the internet, the arena of many companies have move from realistic world to a new world—the internet (Castells, 1997). Word of mouth has upgrade through internet, and gets a new name â€Å"viral marketing† these years (Modzelewski, 2000). Base on Dicher’s (2001, pp47) research, â€Å"viral marketing is a strategy that companies use to stimulate their customer to pass on something about their products to their network of colleagues and friends†. For the company, viral marketing can help a company use a little budget to promote itself sharply, since the information you send out, customers would pass them on by themselves. In the customers’ side, viral marketing help customers feel better as they think that they make the purchase decision by themselves, and they get information from their friends who seem more reliable than marketers or advertisings. (Wangenheim, 2007, pp131-146) Base on the advantages of internet, using viral marketing relate to internet can make the promotion effect like a nuclear bomb. Internet can make the information deliver very fast, even exceed your expectation. Sudaraman and Rajagopalan(2003) found that since you use viral marketing to send out your information, it may reach every corner of world that has internet connections only need a few days. Internet seems something bring information deliver from the â€Å"Stone Age† to â€Å"21st century†, it acting like a pair of wings of information delivery, make information deliver reach to an incredible speed. Considering the effective of viral marketing strategy, this report decides to examine the effects of viral marketing that can make to a company. The author is very interested in the effects of viral marketing, as it is a trend for future business; it is so useful to company’s promotion and information delivery. To know clear about the viral marketing can help author to enrich his marketing knowledge, and will be very helpful in his future job or business, even can help readers of this report to know more about viral marketing. In order to make the research more reliable and get accurate analysis, this report would choose MySpace, an online company which seems to be success on using viral marketing strategy to assist the analysis. 1.2 MySpace Tom Anderson (born November 8, 1970) is the President of the social networking website, MySpace. He is one of the people identified as a founder of the site, along with CEO Chris DeWolfe (Boyd, 2006). At the beginning, it was a website with a small number of users, which used to make friends. Then they invite some famous people to join in, these famous people bring many fans in. since more and more bands build up their website on this station, MySpace becoming bigger and get huge number of users. It develop from a music wed station to a core of young people’s live in America, then explore all over the world(Diving into the Myspace Pool, 2006). It chooses to give users enough freedom to build what they like in this wed station, and this freedom and right make it explore so quickly. People can use their email address to sign up as the user of it. (Source from Dwyer, 2007) Every user can upload the things they like, such as video and sound clips, pictures and many other things. MySpace listen to their users and improve the wed station, like increase blogs, message board, discuss rooms, and online communications. Users can talk to their friends there, play games together, even use wed camera to meet each other when they talking.(source from Boyd, 2006) This wed station can make users feel so free in it; they can talk what they like with their friends here. So users invite their friends to join in MySpace (Diving into the MySpace Pool, 2006). In such a way, MySpace reach to a great success. Until 2006, MySpace only set up three years, but its development speed was faster than any wed station in history, it is a myth of the internet development history. It already beyond Yahoo and Google to be the biggest wed station in USA. It was set up with a very small cost, but in 2005, Rupert Murdoch, the CEO of The News Corporation Limited, use 580 million dollar to buy it. One year after it was purchased, it earn 900 million dollar from Google for advertising fee. (Source from Hempel and Lehman, 2005) It seems that MySpace really a success example to make good use of viral marketing strategy, that why this report choose UK MySpace as the case study to assist the research and analysis. 1.3 Research Objectives a. Examine the effects that viral marketing can make to a company, associate with case studyUK MySpace b. Access to customers attitude and reactions to viral marketing through primary and secondary data analysis c. Find out the effects of viral marketing for a company’s success at last. Chapter 2 Literature Review 2.1 The Background and Development of Viral Marketing Marketing is a social process which satisfies consumers needs. The term includes advertising, distribution and selling of a product or service. It is also concerned with anticipating the customers future needs and expectations, often through market research (Frenzen and Nakamoto, 1993). This view was supported by Eugene (1998) who believed that marketing is the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational objectives. Pamela (2000) pointed out that traditional marketing is the marketing techniques that are used for many years, it mainly using mediums such as, television, newspaper, telephone and radio. Nowadays, there are many new technologies are used to replace the traditional mediums to do promotions: Internet, multimedia mobile phone, blogs and so on. These new mediums can help marketers to reach more customers and cut cost. This view was supported by Wegert (2004) who believed that the traditional mediums do not work effective as before, they make many audiences feel boring and many offers what they dislike. Customers want to see something new and soothing, really make them interesting and happy, so the new mediums may work effective and can catch their eyeballs (Anderson, 1998, pp104-141). These years, more and more people like to surfing on internet (Wangenheim, 2007). This situation leads to many marketers focus on internet to promote their products and services. Especially, young people prefer using internet to traditional mediums. For a company’s future development, holding the young people now can make them get a big market share in the future (Bayus, 1985). So to make good use of the internet to do promotion is vital for many companies, especially the company which rely on internet to do business. There are many advantages to use internet as an advertising medium: message can change quickly and easily; create own page cheaply; low cost; direct sales possible and so on (McWilliams, 2000). Base on its advantages, more and more companies choose to use internet to do advertisings. Several main online promotion techniques are recognized by marketing researchers, viral marketing will be the focus of this research as it can reach mass consumers in a short time with a low cost. 2.2 From WOM to Viral Marketing During the last decade, customer satisfaction and perceived service quality have been important topics in the marketing literature. This is due to the empirically verified belief that increases in satisfaction and quality will finally result in higher profitability (Wangenheim, 2007). Over the past 10 years however the focus of research on satisfaction and quality has slowly shifted from understanding how â€Å"service quality perceptions and satisfaction judgments† are formed to a more â€Å"outcome-oriented view† of assessing the returns on service quality and satisfaction based on a thorough understanding of the associated costs and benefits (Buttle, 1998, pp76-89). A strategy called â€Å"viral marketing† was used by many companies to pursue the profit. Before the â€Å"viral marketing† appears, a marketing strategy called â€Å"word of mouth† was used in that way. Haywood (1989) believed that Word-of-Mouth (WOM) refers to oral, person-to-person communication between a receiver and a communicator which the receiver perceives as a noncommercial message, regarding a brand, product or service. Even though WOM strategy can bring huge benefits to a company, the development of technology usage has upgraded the word of mouth strategy to a new one call â€Å"viral marketing† (Richins, 1999). These years, stationary Internet consumers’ communication environment has been changed and enriched. As a result WOM has gained new significance and WOM on the stationary Internet was termed â€Å"viral marketing†. This view was supported by Godes and Mayzlin (2004), that Viral or word-of-mouth marketing has become very popular because it has a new medium—the Internet. According to one venture capital firm, 76 percent of new business plans have the words viral marketing in them (File, Cermak and Prince, 2000). Using e-mail makes it incredibly easy to pass information on to a friend or colleague, especially if it involves something fun or free. With millions using the Internet all over the world, the potential for exponential growth is quite huge. 2.3 What is Viral Marketing Since the term viral marketing was introduced in 1997, many disagreements exist about its definition. Subramani and Rajagopalan (2003) view it as word-of-mouth advertising in which consumers tell other consumers about the product or service. Yang and Allenby (2003) argued that true viral marketing differs from word-of-mouth in that the value of the virus to the original consumer is directly related to the number of other users it attracts. Shirky (2000) suggests that, in generally, viral marketing would be word-of-mouth advertising to most people. More importantly, however, he adds that the concept describes viral marketing as a way of getting new customers by encouraging honest communication among consumers. The originator of each branch of the virus has a unique and vested interest in recruiting people to the network. (Modzelewski, 2000, p.30). According to Senecal and Acques (2004) suggestion, purchasing is part of a social process, it involves a one-to-one interaction between the company and the customer and many exchanges of information and influence among the people who surround the customers. They also suggest that many effective networks comprise hubs, clusters, and connections among clusters. In these networks, people will notice a constant flow of green sparks between certain nodes. Wilson (2000) said that viral marketing is sort of this explosion that you start with one customer and he/she will tell people and pass it on continuously. In Dichter’s (2001, p47) opinion, â€Å"viral marketing is the idea that you incite your customers or referral sources to pass on something about your business to their network of colleagues and friends†. There is a similar saying that viral marketing describes any strategy that encourages customers to pass on a marketing message to others, creating the potential for exponential growth in the messages exposure and influence (Hogon, Lemon and Libai, 2004). Nalor (2002) claimed that viral marketing is a marketing tactic relying on some aspects of the system to promote itself as initial targets pass the promotion on to others. Depend mostly on Hogon, Lemon and Libai’s perspectives, the current article views viral marketing as the process of encouraging honest communication among consumer networks, and it focuses on email as the main channel. One example of viral marketing is encouraging current and potential customers to tell others about a companys products and services, and then encouraging those others to tell even more consumers, make the information go forward continuously (Subramani and Rajagopalan, 2003 ). These strategies like viruses, can take advantage of rapid multiplication to explode the message to thousands even to millions customers in a short time. â€Å"The term viral marketing is also used to refer to stealth marketing campaigns—the use of varied kinds of astroturfing both online and offline to create the impression of spontaneous word of mouth enthusiasm†(Hennig-Thurau, Gwinner, Walsh and Gremler,2004, pp 95). Out of the internet, viral marketing has been described as â€Å"word of mouth†, â€Å"creating a buzz†, â€Å"leveraging the media†, â€Å"network marketing†. However, on the internet, whatever, it was called â€Å"viral marketing† (Helm, 2000, pp 57-71). Datta, Chowdhury and Chakraborty (2005) used the term as â€Å"network-enhanced word of mouth† to describe the then high innovative marketing strategy of the free email service Hotmail. For other words, such terms as propagation, aggregation or organic marketing are used. Successful viral marketing is characterized as â€Å"strategies that allow an easier, accelerated, and cost reduced transmission of messages by creating environments for a self-replicating, exponentially increasing diffusion, spiritualization, and impact of the message†. (Hogan, Lemon and Libai, 2001) 2.4. Forms and Categories of Viral Marketing 2.4.1 Forms There are many forms of viral marketing; these include images, jokes, reality TV show transcripts, digital video clips, e-cards, interactive microsites, advergames, and alternative reality games (Modzelewski, 2000). The list is continuously growing as the development of viral marketing. 2.4.2 Categories There are several ways to categorize viral marketing. First, difference between â€Å"intentional and unintentional message† delivery and used a â€Å"motivational classification†. Secondary, difference is between â€Å"service-based and incentive-based†. In the first situation, viral effect was decided by the quality of offer, another one means that company uses monetary incentive to stimulate customers so that they would pass on an advertiser’s message. Base on the differences between private and public recommendation, the categorization between â€Å"high (active) and low (passive) integration strategies are varying in the degree of requiring the consumer’s activity in passing on the ‘virus’ †. (Source from Goldenberg, Libai and Muller, 2001, pp 209-257) 2.5 Viral Marketing in B2B Beside the explanation of viral marketing base on B2C, many authors get another similar definition for it on B2B side. In B2B, viral marketing means the rapid spread of a message about a new product or service, in a similar way to the spread of a virus (Yang and Allenby, 2003). Viral marketing can be word of mouth; however, it is particularly common being use on the Internet, where messages can be spread easily and quickly to reach people all over the world. Products can become very famous in this way with very little advertising cost. Carrabis (2006) has proved that viral marketing rely on social networks in order to function. Linking is also an effective viral marketing tool, as is the provision of free products or services. The Hotmail free e-mail service, for example, grew quickly with little marketing investment (Tafe, 2007). In B2B area, viral marketing works well in the following circumstances: (a) when a product is genuinely new and different, and it is something that opinion leaders want to associate with;(b) when the benefits of the product are real; (c) when the product is relevant to a large number of people, and the benefits are easy to communicate (Bansal and Voyer, 2000, p26-63). 2.6 Why Viral Marketing These years, online social networks are increasingly being considered as an important source of information to affect the adoption and use of products and services (Mac, 2006). Viral marketing as the tactic of creating a process where interested people can market to each other, is therefore emerging as an important marketing strategy to spread-the-word and stimulate the trial, adoption, and use of products and services. (Herr, Kardes and Kim, 1999) What is new about viral marketing is not word of mouth, but the way people are spreading it (Hogan, Lemon and Libai, 2004). Web users have the ears and eyes of hundreds, even thousands of people. They are in contact with an International crowd they would never have met otherwise. Most significantly, they can reach people they do not really know. That is why several weeks after a people sent the first Hotmail message into India; thousands of Indian users had Hotmail accounts (Kuruvilla, 2007). It is believed that a satisfied customer tells an average of three people about a product or service he likes, and nine people about a product or service which he dislikes (Sudaraman, Mitra and Webster, 1999). Viral marketing is based on this natural human behavior to conduct its campaigns. Domingos (2006) believed that the purpose of marketers interested in making a successful viral marketing campaign is to identify customers who with high social networking potentials, and then created viral messages that can attract this segment of the customers and have a high likely to keep the message spreading. Viral marketing has received extensive attention from both academics and practitioners these years (Jurvetson, 2000). Base on the analysis before, many authors form their standpoints about the effect that viral marketing strategy can bring to a company. They argue with other authors’ opinions base on their own standpoints. 2.6.1 Positive Effects of Viral Marketing Viral marketing facilitates spreading commercial information and content within the desired target group (Hogan, Lemon and Libai, 2001)). Another advantage of it is that advertisers can expand the promotion reach significantly at a very low company expense (Baker, 2005). According a survey of Duhan, Johnson, Wilcox and Harrell (1997), 35% of the 3000 respondents said a friend’s recommendation would convince them to visit a website they do not know before. These results illustrated the huge potential of viral marketing for communication and distribution purposes. What is great about viral marketing is that it is low cost and works virtually by itself. Once you make an offer and provide the facility, for referrals, viral marketing spreads by itself very faster, just like a virus (Hogan, Lemon and Libai, 2004). Just like Tafe (2007) said that, Hotmail only cost 18 months to get 12 million users by using viral marketing that let users to referral users, it cost nothing to do Ads, only use free email account. Viral marketing has been studied both as an input into consumer decision-making, and as an outcome of the purchase process (Holmes and Lett, 1997). In the pre-purchase stage, as a risk reducing strategy, consumers seek product information by participating in the viral marketing process. Positive and negative messages are examples of exit behaviors exhibited by consumers at the conclusion of a service encounter ((Hogan, Lemon and Libai, 2004) or usage of a product (Naylor and Kleiser, 2000). Anderson (1998) pointed out that viral marketing could â€Å"influence consumers’ choices and purchase decisions, and shape consumers’ expectations, pre-usage attitudes, even post-usage perceptions of a product or service†. It is believed that the influence of viral marketing is much greater than that of classic advertising media (Gremler, Gwinner and Brown, 2001).BMW is a good example, it supply 5 video clips to watch and download for free, and then get over 11 million visitor in 4 months. The sales of BMW car are increase 12.5% in the next year (Hespos, 2002). It seems that video clips and internet can make viral marketing working effectively. Viral marketing has been referred to as product-related conversation, personal recommendations, informal communication, and interpersonal communication (Jacob, Barak and Muller, 2001). There are one big distinction between viral marketing activities and commercial mass communication. As viral marketing is a consumer-dominated channel of information, the communicator is thought to be independent of the marketer (Lau and NG, 2001). As a result, it is recognized by customers as a more reliable, credible, and trustworthy source of information. It provides information concerning product performance and the social and psychological consequences of a purchase decision (Naylor and Kleiser, 2000). For example, Myspace use viral marketing to make the users to referral itself and make a big success (Dwyer, 2007). Viral marketing can convert lower order cognition and affect to higher order cognition and affect, which in turn can lead to committed behaviors of receivers (Baker, 2005). The credibility of viral marketing, coupled with the probability that a receiver will be more highly involved in a viral marketing message than an advertisement, lends itself to the formation of such higher order beliefs and cognition. Through multiple dyads and retransmission, one message can reach and potentially influence many receivers (Henning-Thurau, Gwinner, Walsh and Gremler, 2004). Make good use of the customers’ internet social networks, like using free email referrals and internet chat rooms, the information can spread sharply (Domingos, 2006). The effectiveness of viral marketing can also be explained by the accessibility-diagnosticity model (Hogan, Lemon and Libai, 2004). Some findings suggest that vividly (face-to-face) presented information is more memorable to customers and is weighed more heavily in their judgments (Henning-Thurau, Gwinner, Walsh and Gremler, 2004).such as Myspace, it use the chat rooms that users can talk to each other, even face-to-face through PC camera, and then its information become more reliable and memorable for users (Boyd, 2006). Because of internet, information accessibility increases, it is high likely that this information is used by customers as an input for their judgments and choices also increases (Hogan, Lemon and Libai, 2004). 2.6.2 Negative Effects of Viral Marketing For all its advantages, viral marketing also has many unexpected pitfalls. Most important, companies have almost no control over the viral spread since it was send out, and therefore they can do little if the viral turns to against them and their products (Jurvetson, 2000). â€Å"The action most frequently reported by consumers who are dissatisfied with a purchase or who have rejected or discontinued using a product is telling friends about the experience and urging them to avoid it† (Weinberger and Lepkowska-White, 2000 ). Many researchers have suggested that negative information tends to cause many attention to and weighting of that information (Bristor, 1990). For example, Naylor and Kleiser (2000) found that negative messages destroy the image of a brand are more than twice as strongly as positive WOM promoted sales of that product. Negative message has also led to the failure of many companies’ promotion. Wilson (2000) argues that negative messages would be communicated to more people than positive messages. According to much previous evidence about the spread of marketing information, it is suggested that a negative message may travel farther than a positive message through retransmission. In previous research; the influencer was oft en considering to be an opinion leader. However, a dissatisfied customer who initiates negative message need not be an opinion leader, and yet his opinions can have adverse effects on the marketer (Richins, 1999). For example, Sony try to use Youtube to promote its Playstation consoles, it created an imaginary character called Peter and tried to make the character as a hip -hop shark. However, some clever users soon discovered the wile, and tell many others. Many people then angary with what SONY done, and refuse to buy the playstation consoles. In the end, Sony had to make a public apology to delighted and hold the customers. (Source from Kuruvilla, 2007) 2.6.3 Viral Marketing Effects in B2B For business-to-business companies, it makes sense to begin with a product or service offer that has real, free value to prospects. Examples: an e-mailed newsletter that can easily be forwarded to colleagues, or a product that comes with an incentive, such as gift certificates or coupons, sent via e-mail, which can be passed along to more than one person. Viral marketing can work effective for B2B providers, since the following is true. One very significant effort of viral marketing is to allow others to post articles that you have authored on their Web sites (Lau and NG, 2001). Another way to encourage visitors to spread the word about your product or service is to provide a link or button on each Web page that they can click on to forward your wed site (Goldenberg, Libai and Muller, 2001). While some people may use viral marketing only as buzzwords, there is another significance for B2B marketers. Companies can encourage satisfied customers and referral sources in a credible way and persuade them to spread the positive words for their products. Keep the reward combined with your business and appropriate for the size and type of referral. Ensure that your offer adds value or reward for the referrer and for those people that are referred to you, and then you will have a cost-effective marketing tool to grow your business (Herr, Kardes and Kim, 1999). 2.6.4 Factors Motivating Viral Marketing According to Chen, Iyer and Padmanabhan (2002), viral marketing involves two parties: the communicator and the receiver. Viral marketing will only start when the communicator is motivated to speak and the receiver is motivated to listen. Therefore, in order to understand how the process works, it is very important that understand the inherent motives. In the case of the receiver, motivation to listen may be affected by: (a) source reliability (Blodgett, Granbois and Walters, 1998); (b) interpersonal ties between the sender and receiver (Goldenberg, Libai and Muller, 2001); (c)product and purchasing situation characteristics such as high perceived risk (Bristor, 1990), newness, .and intangibility associated with services (Weinberger and Lepkowska-White, 2000); and (d) situational factors such as conditions where product information may be hard or impossible to get from the marketer, or where there is a shortage of time. In the case of the communicator, motivation to speak may be influenced by: (a) the personality of the communicator, for example, self-confidence (Bristor, 1990) and sociability (Richins, 1999); (b) the attitudes of the communicator, for example, a desire to help others (Lau and NG, 2001) and attitude towards complaining (Singh, 1990); (c) involvement with the product and with the purchase decision (Henning-Thurau, Gwinner, Walsh and Gremler, 2004); and (d) situational factors like â€Å"proximity of others during dissatisfaction† (Lau and NG, 2001). Viral marketing has quickly been recognized by many companies because of many successful examples: Marketers proved that a little budget they could motivate millions customers. They did so by encourage customer-to-customer communication to increase sales, brand awareness, and market share. Seth Godi uploads his ebook on the internet and the people can download for free and has the right to send to their friends. If they like, they can buy a print copy. Only three months, nearly one million people download the e-book. (Source from Tafe, 2007) Receivers getting a marketing message from familiar communicators participate more frequently in a campaign as initial contacts. Because the personal message which come from friends or people you know would be more credible than that coming directly from the self-interest advertiser (Goldenberg, Libai and Muller, 2001). Taking advantage of the inherent nature of internet as communication vehicles viral marketing enables consumers to share information and content within their social network easier and faster, there are without time and location limitation for internet communications (Naylor and Kleiser, 2000). Money incentive can works very effective when a viral marketing not clever and attractive enough for customers. Give referrers a reward can encourage fast spread of the marketing information. Those people who pass on your information can get something in return can encourage their passion to pass on the information. That something may be a gift or service related to your business or simply the knowledge that they have added value for others. 2.7 Measuring Success and Effective Many authors argue that what is a successful campaign? Can it based on the amount of number of people who positively interact with the campaign’s content or the sales created by the campaign? Although no a single measurement system has build up for viral marketing, measurement tools do exist, allow the markers use to tracking the process and effects of viral marketing. It is hard to know whether audiences care about the contents behind the campaigns, what ensure about the marketers maybe how many people see the campaign (Goldenberg, Libai and Muller, 2001). Shirky (2000) believed that viral marketing not always effective as it also have many disadvantages, and many situations would make it fail. The difference between a successful and unsuccessful viral marketing campaign is the campaign’s ability to connect with audiences and persuade them to pass on the message and ultimately the product or service (Kirby, 2006, p.92). Kirby (2006) recognizes that in order to increase the chances of a successful viral campaign many companies are starting to invest more into the planning and implementation of it. Freedma

Comparing Perception in Blade Runner, Memento, Three Kings and American Beauty :: Movie Film Essays

Comparing Perception in Blade Runner, Memento, Three Kings and American Beauty Throughout this course, we have seen a number of films that are quite different. These films are diverse in their subject matter ranging from the drama of American Beauty, the political and action based nature of Three Kings, the science fictional social statements on technology presented by Blade Runner, to the fragmented and contemporary techniques of experimental Memento. However, I would argue that all of the above mentioned have been linked by an unsuspecting thread, and I am going to demonstrate what that thread is here. These films have been tied together by a theme, of which I have written in past analyses of some of these films, and I choose to bring that theme forward again. I do so because I believe that this particular notion is at the bottom and the most imperative in all of these stories. The notion, which I am referring to, is that the world is what we make of it; that bad things, and good things alike, happen to us, but our ultimate view of the world as a good or bad place is determined by our choice to perceive it as one or the other. Blade Runner portrays this ideology in the main representation of the replicants. When Deckard first meets Rachel, he says to Tyrell "She's a replicant, isn't she?" Tyrell responds by pointing out that "Rachel is an experiment. Nothing more." This makes us aware that Rachel is a replicant with memories and emotional response and is not aware of her true identity as a replicant but believes herself to be human. Her memories are implanted memories of Tyrell's niece. So Rachel believes her reality to be different from that of what Tyrell and Deckard know to be reality. Whether their reality is truer than Rachel's reality is a point of debate. This relative reality changes for Deckard as he becomes emotionally attached to Rachel and then romantically involved with her. Towards the end, Deckard does not see Rachel as a replicant any longer, even after she learns the truth. More generally, however, Blade Runner presents a world of deterioration. It is a time when most of humanity has left the earth in order to colonize other planets, and all natural life is virtually extinct. It is a world plagued by acid rain, genetically engineered plants, animals, and replicants of course.

Intermolecular Bonding Essay :: essays research papers

Intermolecular Bonding Essay Write an essay on intermolecular bonding. Explain how each type of bond arises and the evidence for the existence of each. Comment on their strengths in relation to the types of atoms involved; the covalent bond and relative to each other. Use the concepts of different types and strengths of intermolecular bonds to explain the following: There exists four types of intermolecular bonding, they include ionic, covalent, Van der waals and hydrogen bonding. In order to describe the existence of such bonding you must also understand the concepts of polarity, polar and non-polar, and electronegativity. Ionic bonds are created by the complete transfer of electrons from one atom to another. In this process of electron transfer, each atom becomes a ion that is isoelectronic with the nearest noble gas., the substance is held together by electrostatic forces between the ions. The tendency for these ions to be formed by elements is corespondent to the octet rule, when atoms react,, they tend to do so in such a way that they attain an outer shell containing eight electrons. The factors that effect the formation of ions are ionization energy, electron affinity, lattice energy. Figure 1 The transfer of electrons involved in the formation of (a) sodium chloride and (b) calcium fluoride. Each atom forms an ion with an outer shell containing eight electrons. For many elements, compounds cannot be formed by the production of ions, since the energy released in the formation of the lattice of ions would be insufficient to overcome the energy required to form the ions would be insufficient to overcome the energy required to form the ions in the first place. In order for the atoms to achieve a noble gas configuration they must use another method of bonding by the process of electron sharing. From figure 2, you can see that the example of two hydrogen atoms combing. As the atoms get closer together, each electron experiences an attraction towards the two nuclei and the electron density shifts so that the most probable place to find the two electrons is between the two nuclei. Effectively each atom now has a share of both the electrons. The electron density between the two nuclei exerts an attractive force on each nucleus keeping them held tightly together in a covalent bond. Figure 2 A covalent bond forming between two hydrogen atoms. It is also possible for two atoms share more than one pair of electrons, sharing two pairs results in a double bond and sharing three pairs results in a triple bond. Electronegativity is a measure of how powerful a atom is in a molecule to